Privacy Policy

Last Updated: March 15, 2023

At Allied Clicks LLC, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our marketing automation services. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access our services.

1. Information We Collect

We collect information that you provide directly to us, information we obtain automatically when you use our Services, and information from third-party sources. Here's what we collect and why:

Account Information

When you register for our Services, we collect your name, email address, phone number, company name, job title, and billing information.

API Credentials

To provide our automation services, we collect API credentials for the advertising platforms you wish to integrate with our system. These credentials are encrypted and securely stored.

Performance Data

We collect advertising performance data from integrated platforms, including impressions, clicks, conversions, and cost metrics to optimize your campaigns.

Usage Information

We collect information about how you interact with our Services, including log data, device information, IP address, browser type, pages viewed, and actions taken within our platform.

2. How We Use Your Information

We use the information we collect for various purposes, including:

  • Providing and Improving Our Services: To deliver the services you request, maintain your account, and enhance our platform's functionality.
  • Campaign Optimization: To automate and optimize your advertising campaigns according to your specified objectives.
  • Analytics and Reporting: To generate performance reports and insights about your advertising campaigns.
  • Communication: To respond to your inquiries, send service updates, and provide technical support.
  • Security: To protect our Services and users from fraud, unauthorized access, and other security threats.
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes.

Lawful Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds:

Type of Data Legal Basis
Account Information Contract Performance, Legitimate Interest
API Credentials Contract Performance, Explicit Consent
Performance Data Contract Performance, Legitimate Interest
Usage Information Legitimate Interest

3. Disclosure of Your Information

We may share your information in the following circumstances:

  • Service Providers: We share information with third-party vendors who provide services on our behalf, such as hosting, data analysis, payment processing, and customer service.
  • Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
  • Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities.
  • With Your Consent: We may share your information with third parties when you have given us your consent to do so.

We do not sell your personal information to third parties for their marketing purposes.

4. Data Storage and Security

We implement robust security measures to protect your information:

Encryption

All sensitive data, including API credentials, is encrypted using industry-standard 256-bit SSL/TLS encryption.

Access Controls

We maintain strict access controls, limiting data access to authorized personnel only.

Secure Infrastructure

Our systems are hosted in SOC 2 compliant data centers with 24/7 monitoring.

Regular Audits

We conduct regular security audits and vulnerability assessments.

Data Retention

We retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

5. Cookies and Web Beacons

We use cookies and similar tracking technologies to track activity on our Services and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

Types of Cookies We Use

  • Essential Cookies: Necessary for the operation of our website and services.
  • Analytical/Performance Cookies: Allow us to recognize and count visitors and see how they move around our website.
  • Functionality Cookies: Enable us to personalize content and remember your preferences.
  • Targeting Cookies: Record your visit to our website, the pages you visit, and the links you follow.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Services.

6. Third-Party Websites

Our Services may contain links to third-party websites and services. We are not responsible for the content or privacy practices of these websites. We encourage you to read the privacy policies of any third-party websites you visit.

Third-Party Integrations

Our Services integrate with various advertising platforms (such as Google, Facebook, etc.). When you connect these platforms to our Services, we access and collect data in accordance with the permissions you grant. Please review the privacy policies of these platforms to understand how they handle your information.

7. Your Data Protection Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Access: You can request copies of your personal information.
  • Rectification: You can request that we correct inaccurate information.
  • Erasure: You can request that we delete your personal information.
  • Restriction: You can request that we restrict the processing of your information.
  • Data Portability: You can request that we transfer your information to another organization.
  • Objection: You can object to our processing of your personal information.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section.

8. GDPR Compliance

For users in the European Economic Area (EEA), we comply with the General Data Protection Regulation (GDPR). This means:

  • We process your data lawfully, fairly, and transparently.
  • We collect data for specified, explicit, and legitimate purposes.
  • We limit data collection to what is necessary for our stated purposes.
  • We take steps to ensure data accuracy.
  • We store data only as long as necessary.
  • We implement appropriate security measures to protect your data.

International Data Transfers

If we transfer your data outside the EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission.

9. CCPA Compliance

For California residents, we comply with the California Consumer Privacy Act (CCPA). Under the CCPA, you have the right to:

  • Know what personal information we collect about you.
  • Request deletion of your personal information.
  • Opt-out of the sale of your personal information (note that we do not sell personal information).
  • Non-discrimination for exercising your CCPA rights.

To exercise your CCPA rights, please contact us using the information provided in the "Contact Us" section.

10. Children's Privacy

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

11. Mobile Application Privacy

This section applies specifically to our mobile applications and addresses additional privacy considerations for app users:

App Permissions

Our mobile application may request certain permissions to access features on your device:

  • Internet Access: Required to connect to our servers and provide core functionality.
  • Push Notifications: To send you updates about your campaigns and important alerts (you can disable these in your device settings).
  • Storage: To cache data locally for better performance and offline access.

Device Information

When you use our mobile application, we may collect additional information including:

  • Device type, model, and operating system version
  • Unique device identifiers (such as device ID, advertising ID)
  • Mobile network information
  • App version and build number
  • Error logs and performance data

Error Reporting

Our app collects error reports when it crashes or experiences technical issues. These reports typically include technical information about your device and the state of the app when the error occurred. We use this information solely to fix bugs and improve app stability.

Third-Party SDKs

Our app may use third-party software development kits (SDKs) for various functions:

  • Analytics: We use analytics tools to understand app usage patterns and improve user experience.
  • Crash Reporting: To identify and fix technical issues.
  • Authentication: To securely manage user login.

Each of these third-party services may collect information as described in their respective privacy policies.

App-Specific Data Deletion

To request deletion of your data specifically related to the mobile application:

  1. Log in to your account within the app
  2. Navigate to Settings > Privacy
  3. Select "Request Data Deletion"
  4. Follow the prompts to confirm your request

Alternatively, you can email us at [email protected] with the subject line "App Data Deletion Request".

App Store Data

When you download our app from the Apple App Store, Apple may collect certain information as described in their Privacy Policy. This collection is governed by Apple's terms and privacy practices.

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. For significant changes, we may also provide in-app notifications or email alerts. You are advised to review this Privacy Policy periodically for any changes.

13. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Allied Clicks LLC
1050 Wall Street, Suite 630
Lyndhurst, NJ 07071
United States

Email: [email protected]

Data Protection Officer

For specific inquiries related to data protection, you can contact our Data Protection Officer at [email protected].